Contact Us

We'd love to hear from you.

Have An Inspiring Life Everyday
by On April 4, 2013

How many of us have got to the end of a week, month or year and had the feeling “Man, where did the time go?”  Or, you even had the thought “Time sure does fly by when you’re having fun?” Well, Ed Cooke, considered a Grand Master of Memory according to World Memory Championship has an interesting take on the passage of time that I personally love. Mr. Cooke mentions that he is trying to EXPAND “subjective time” so it feels like he is living longer. Subjective Time being how each of us individually perceives the passage of time in our lives.

You’d think it would be opposite. You’d think, if time does fly when we are having fun that in order to slow time down our life needs to be boring. Not true, “…the more we fill our lives with memories the SLOWER time seems to fly.” So, what Mr Cooke is saying is, by remembering more we are providing more chronological landmarks. In essence we are lengthening our lives and by doing this you are packing life with adventures so, as you look back on your life, you have a lot more memories to draw from. In other words if you could remember more events, happenings & experiences in a given year, that as time progresses you will have expanded your time on this earth.

This concept fascinated me. I thought if I am going to be remembering more than I want those memories to be inspiring. And then I thought how do I make my life more inspiring? And it came to me: CHOICE – I need to choose to do this everyday. Because all an exciting life is: a series of great days built upon each other.

In Part I of this 3 part series I am going to introduce you to 3 Steps to an Inspiring Life and in parts Two & Three I will elaborate and expand on specific elements. Much like building an airplane, it is important to add each piece to ensure your plane flies. Here, following any one of these steps will help, but if you really want to soar with the eagles and experience a truly inspirational and exciting life (for you – NOT what anyone else says is exciting) than you should apply each of these 3 steps:

Step ONE: Plan Exciting Adventures

We know from memory training that the brains ability to recall information is dramatically linked to the emotional attachment we place on it. The Glue of our memory (what helps us recall information) is Action & Emotion. If you don’t believe me than try and think about what you were doing on September 22nd, 2001. Most of you can’t, but if I asked you to recall exactly where you were on September 11th, 2001, those of you who were old enough to experience this can remember in vivid detail where you were, what you were doing, who you were with, what you were eating etc…. Why is that? Because you provided your brain with more than enough action & emotion to store it in the long-term part of your brain.

All this being said, if you want to have an “inspiring life” you MUST plan for at least some of it. Most of us don’t just wake up and decide “I’m flying to Uganda, Africa to provide relief for the Karamojong Tribe and than the next moment purchase tickets and start setting up the trip. Although it seems super exciting and will provide an amazing service, most (I emphasize most) people aren’t wired that way. Most people are wired to have an exciting thought and think “That would be cool, someday!”

So, when I say plan, I mean put it in your calendar. Circle & highlight it and tell others about it. When I say “it” I mean anything that you would truly like to experience. If skydiving is your thing, than put it on your calendar and tell others you are going to do it than watch the support flood in. If someone asks you to compete in a triathlon or climb a mountain or travel to Egypt and provide love and supplies to orphans AND it is something you truly would like to do than say “YES” and figure out a way to make it happen. (By the way, the 3 examples above happened to me) What is holding you back?! How long are you going to wait on the sidelines of life and watch other people doing what YOU should be doing? Say yes, and put it on your calendar. That is the first step.

Step TWO: Start With Your Thoughts

At my company, we define Attitude as “The way you choose to view your world”. If that is true, than most of us really have to work on, what I like to call our Internal Coaching System, which I will elaborate more on in Part 2 of this series. Our ICS is a term I came up with to define what we say to ourselves and how we regulate the thoughts we experience every moment of the day.

We know from polygraph (lie-detector) tests our body react to our thoughts. Thoughts affect us physically. Noetic Science, or the study of human consciousness looks at our thoughts from a different viewpoint. As I understand it, noetic science looks at our beliefs, thoughts & intentions & how they affect our physical world.

The Law of Attraction states, that “like attracts like.” Or, put another way, what we focus on most of the time, is what we will receive.” The pictures we see in our mind about our lives, tend to be the things we spend the most time thinking about. At Freedom Personal Development we understand it as “What you see is what you look for.”

The Bible even refers to the power of our thoughts in Proverbs 23:7 “As a man thinketh, so is he.” And additionally in Mark 9:23 “According to your faith, be it done unto you.” But, whatever your belief there is no arguing that if we simply changed the thoughts we have from negative to positive (Or switching our focus from what we lack to what we want) it will have a profound impact on our productivity, belief and excitement about our life. Our thoughts have the power to seriously influence our success.

So, all that being said, in order for us to change anything in our lives we must first start with our thoughts! We must consciously make a choice to think positive or by default we will focus on the negative.

Step THREE: Fill Your Daily Laugh Quotient

You have all heard that laughter is the best medicine and some of you even believe it is true. The fact is, and there is nothing I can find to dispute this, laughter has profoundly more positive benefits then negative. If you’d like to find out more than revisit my blog on Laughter and Your Brain. Gelotology, the study of laughter and it’s effects on the body from a psychological and physiological perspective has much to support these claims. In Part 3 we will dive more deeply into 3 great ways to fill your daily laugh quotient, but in the meantime start up your laughing muscles and get healthy.


I hope you found these steps useful and I look forward to sharing more on this topic in the next couple weeks. Good luck as you begin to build your airplane, expand your horizon with subjective time and soar to more exciting days ahead. If you’ll simply Plan Exciting Adventures, Start With Your Thoughts and Fill Your Daily Laugh Quotient you will be well on your way to having the inspiring life you deserve. Catch you next week.

7 Tips for Improving Your Memory as You Age
by On September 10, 2012

September 10, 2012 by Staff Writer

Where are your keys? Did you shut the garage door? What’s that guy’s name again? Everyone has some memory lapses, but as you age, it seems like they get more frequent and take longer to snap out of. While there’s no way to keep your brain (or your body, for that matter) young forever, you can keep your brain as sharp as possible by using some of these tricks. It may not be a steel trap exactly, but your memory will definitely be better.

Take care of your body:


Not only will you look and feel a lot better if you exercise regularly, but your brain will feel the effects too. Exercising increases the blood flow to your brain, particularly in the area that controls memory, and may even help the formation of new brain cells. Even people who aren’t fit can start to reap the benefits in a few months or less. Just another reason to dust off your old tennis shoes and hit the gym!




Eat smart:


Of course you have to maintain a healthy diet to get the nutrients your body needs and keep your weight down, but you should also consider your brain’s health when meals or snack times roll around. Many foods can protect your brain and improve how it functions. Try incorporating Omega-3 fatty acids into your diet by eating more salmon, tuna, walnuts, and eggs. Also try some antioxidants, like blueberries, broccoli, and carrots. Remembering to eat your vegetables won’t be so hard with your improved memory.




Take supplements:


It can be hard to eat everything you’re supposed to on a regular basis, so if you find your pantry lacking in the good foods you just read about, you can add a memory-boosting supplement to your daily routine. Fish oil supplements contain the Omega-3 fatty acids you can get from food, Vitamin E can slow the progression of Alzheimer’s, and Asian ginseng may benefit memory. Ask your doctor or pharmacist about adding these to your diet.




Eliminate stress:


Studies have shown that high levels of the stress hormone cortisol can make your memory foggy. The good news is that you typically have to be stressed out for several days in a row for the effect to be significant, and your memory should bounce back after you’ve de-stressed for a week. You may not be able to get rid of every stressful situation in your life, but eating smart, cutting out unnecessary commitments, and even learning to meditate can help reduce your stress significantly. Remember to give yourself some time to unwind or you could be hurting your chances for success.



Get organized:


This tip applies to all areas of your life, from your home to your schedule. While organization doesn’t improve brain function directly, it can help you cope with memory lapses and give you fewer things to commit to pure memory. An organized home or office will keep you from losing things and let you rely on logic if you don’t remember putting something away. Making lists and writing down plans will help you stay on track in your daily activities without wasting time or forgetting something important.




Use all your senses:


When you’re learning something new or even just trying to record in your mind where you parked, try engaging as many senses as possible. You form stronger memories when you use more senses. Look around, take a deep breath, and listen to the ambient sounds. Touch something or have a taste if it’s appropriate. Taking a moment to use more than one sense will help you recall this memory more easily as you will have involved more areas of your brain.






Keeping your memory sharp doesn’t have to mean sitting in a quiet room studying, reading, and doing crossword puzzles as you age. In fact, people with active social lives tend to have delayed memory loss. Engaging in society by interacting with friends, family, or civic organizations can offset the risk of mental decline, especially in those who have had less formal education. So join that bingo club or start volunteering to make your community better. You could be improving yourself at the same time.


6 Highly Entertaining Activities That Aid in Memory Retention
by On April 5, 2012

Amanda McCarthy
Staff Researcher/Part-time Writer

Memory loss is a natural process that comes with aging. It can be devastating to realize that your mind isn’t as sharp as it once was. However, we don’t have to completely surrender to memory loss. There are many things you can do to slow down memory loss or help prevent Alzheimer’s. Forgetfulness is nothing you can’t overcome by working at it. In fact, bettering your memory can be fun if you incorporate a few simple activities into your daily life.

Recall from images

Pour over your old yearbooks or scrapbooks and recall as many details about each photograph as possible. This stimulates nostalgia, and you may be shocked at the memories you have kept over time. Returning to those same photos after a couple days could reveal even more memories. Periodically returning to photographs of happy moments in the past keeps them fresh on your mind. Look at wedding albums or baby photos to keep your most precious memories.


Play scrabble
Playing Scrabble or other word-centric board games is excellent for your memory. It can help you hone your spelling abilities and can enrich your vocabulary. It builds concentration and keeps you mentally acute.
You are also encouraged to employ creative strategies — that is, if you want to win — and place words with scrutiny to achieve the best results. Crossword puzzles are also helpful at keeping you mentally nimble, and can be played solo if you can’t convince others to join in on your game of Scrabble.

Create mnemonic devices
Mnemonics are methods used to help remember something, and can take many different forms. An example would be the song “50 Nifty United States” for remembering the various states in America, or “I before E,
except after C,” as a rhyme to help with spelling. Coming up with mnemonic devices for various things helps you remember them and can be a bit like a game. If you have trouble with names, try to come up with mnemonics to help with recall. Maybe think of someone famous with the same name to help create a link between this person and the memorable celebrity.

Throw a party, go bowling, or go out to eat. Any activity that you can do with a group of friends encourages socializing, which is effective at stalling memory loss. Isolation is bad for the brain, as we are truly social beings and crave human companionship. By becoming withdrawn, the brain can lie dormant, unencumbered by the daily challenges of relationships and general communication. Socialization doesn’t have to be with friends; simply volunteering or being with family accomplishes the same goal.

Read a good book
While we may be tempted to watch our entertainment, reading exercises our brain in a much more satisfying way and has been linked to memory retention. The mental energy used to process words keeps our minds at their peak. Next time a film comes out based on a best-selling novel, opt for the novel. It will force you to explore things in a much deeper, intellectual way. Like a muscle, the brain atrophies when inert and grows when it is challenged.

Learn a new language
You can use the aforementioned mnemonic devices to help you learn a new language, which again strengthens the brain and aids greatly in keeping your memory intact. Learning a new language — or a new instrument also works — stimulates creativity and parts of your brain that may be accumulating dust. If you’re a senior with plenty of time on your hands, take advantage of this unique time to garner new skills. Not only will you be more cultured, your brain will thank you with a keener sense of memory.

Johns Hopkins Health Alert on Memory Loss
by On November 16, 2010

We have been warned for many decades not to smoke. Now the World Health Organization says that tobacco is the leading preventable cause of death in the world, surpassing heart disease for the first time. Five million people die of causes linked to tobacco use annually.

Medical research is providing additional warnings to smokers. A study in the publication Neurology reported that older adults who smoke face an increased risk of Alzheimer’s disease. In addition, worse mental health was also more likely in persons who smoke than in non-smokers.

Most people know that smoking cigarettes can cause lung cancer. However, smoking is also a risk factor for Alzheimer’s disease — especially if you have the ApoE4 (apolipoprotein E4) gene. According to recent research presented at the International Conference on Alzheimer’s Disease in Chicago, heavy smokers (and heavy drinkers) develop Alzheimer’s disease years earlier than people with Alzheimer’s who do not drink or smoke heavily.

Approximately 15% of the population carries the ApoE4 gene, which causes their bodies to produce a certain lipoprotein — a combination of fat and protein that transports lipids (fats) in the blood. People who inherit the E4 gene from one parent are three times more likely than average to develop Alzheimer’s; those who get the gene from both parents have a tenfold risk of developing the disease.

On top of this bad news comes some more: Smoking in midlife might increase the chance of Alzheimer’s in later life among those who already carry this increased genetic risk. A population-based Finnish study with more than 20 years of follow-up concluded that carriers of the ApoE4 gene who smoked in midlife were seven times more likely to develop Alzheimer’s disease than were carriers who didn’t smoke.

According to Minna Rusanen, M.D., of the Kuopio (Finland) University Hospital, alcohol consumption seemed to exacerbate the smoking-associated risk. Those who drank frequently and smoked at midlife were more than 11 times as likely to develop Alzheimer’s disease as were ApoE4 carriers who never smoked or drank heavily. Dr. Rusanen believes that the risk of developing Alzheimer’s may be lowered by adopting an overall healthy lifestyle early in life. Of course, for those who already smoke, smoking cessation should be a top priority, and one that could help to prevent, or at least delay, the onset of Alzheimer’s.


Video – 4 Ways to Keep Your Brain Healthy and Improve Your Memory
by On October 15, 2010

Tom Weber recently spoke at the Illinois Association of REALTORS Convention and shared with them ways to improve the health of their brains.  A fit mind leads to a better memory.  In this video, Tom shares 4 quick tips you can use today to improve your brain’s health.

Be Free!

Video – David Shoup on Memory Training
by On August 13, 2010

Memory trainer David Shoup gives tips on how to remember names and other useful techniques to improve your memory.

You can learn more at the 8-hour Memory Training Workshop and enroll at

Be Free!

Video – Memory Training on CBS Evening News
by On July 23, 2010

USA Memory Championship winner, Ron White, explains how he remembers information. 


He says to remember anything, you must turn it into an image…..sound familiar Memory Training Workshop graduates?  Ron also uses File, Image and Glue to remember a deck of cards in the exact order, with files being objects in his house.

Be Free!

Body Files – Memory Training Workshop Review
by On July 19, 2010

If you have taken our Memory Training Workshop, you learned about the Mental File Folder System. With this system, you use the technique of File – Image – Glue to remember information and instantly recall it later.

Similar to a filing cabinet, if you have an organized system for storing information, retrieving it later is simple.

First you need a FILE. Then you turn the information you want to remember into an IMAGE. Last, using vivid action and emotion, you GLUE the information to your file.

The first filing system you learned at the workshop was your Body Files. If you need a quick review of what they are, here is the list:

1 – Toes
2 – Knees
3 – Muscle (your thigh)
4 – Rear
5 – Lungs
6 – Shoulders
7 – Collar
8 – Face
9 – Point (the top of your head)
10 – Ceiling

Not only does this filing system help you remember information, it also serves as a way to remember numbers. The name of each body file corresponds to a phonetic sound – that is why #3 is Muscle and not thigh.

Here is an example on how to remember the number 7,149:

The seventh file on your body list is collar. Therefore, the phonetic sound for 7 is “K.” The first file was your toes, so the phonetic sound for 1 is “T.” The fourth file was your rear, so the phonetic sound for 4 is “R.” And the ninth file on your body list was your point, so the phonetic sound for 9 is “P”

You need a word with the phonetic sounds K-T-R-P. All you need to do is insert vowels to make a word/phrase. Just keep the phonetic sounds in the same order.

A phrase “Kite Rope” works for this example. K=7, T=1, R=4, P=9

Try it a few times and this method becomes fast and easy!

Be Free!

How to Memorize Longer Phone Extensions
by On May 20, 2010

A few months ago I wrote an article on how to remember phone extensions and had great feedback that it worked for many graduates of the Memory Training Workshop. However, some of you asked, “Leah, what do I do if the extension is longer?” So in this article I am going to give two examples of three and four digit extensions.

There are two options for longer extensions, one is pretty basic and the other is a bit more advanced. We’ll start easy:

Let’s take extension 714. This is Kerry’s extension, and you call her often but always have to look it up. No longer. Just remember what was taught at the Memory Training Workshop – File. Image. Glue. As we did last month, we will always use the person as the File. The image will be the extension. And the glue will be the action that ties them together. The only difference is that our image is a bit more complex.

714. The image is ‘dice’ (7) and ‘ring’ (14) (taken from The Tree List.) So to remember this extension you are going to picture Kerry picking up dice, that when she rolls, turns into diamond rings. Would you ever forget that scene? Nope! And you won’t forget Kerry’s extension either.

Let’s try a harder example – John’s phone extension is 7149. This method involves the use of phonetics (you could use your Tree List, but this method works extremely well for longer numbers.)

If you have listened to Tom Weber and Jeffrey Czajka’s Numbers and Playing Cards program, you will have a good handle on this. If not, just pay close attention.

You learned that the phonetic sounds corresponded to numbers at the workshop. Go back to your body files. The name of the file corresponds to the phonetic sound. The number is the number on your body list. For example—the seventh file on your body list was your collar. Therefore, the phonetic sound for 7 is “K.” Now you need a sound for 1—the first file was your toes, so the phonetic sound for 1 is “T.” The fourth file was your rear, so the phonetic sound for 4 is “R.” And the ninth file on your body list was your point, so the phonetic sound for 9 is “P” You need a word with the phonetic sounds KTRP. So insert vowels to make a word, just keep the phonetic sounds in the same order I think of Kite Rope. So…John is handing you Kite Rope and you know his extension is 7149. Try it a few times and this method becomes fast and easy!

If you would like more information on using phonetics for numbers, I highly recommend you check out the Advanced Numbers and Playing Cards program—it’s available on our website. If not, stick to the basic option and you’ll be set!

Use your memory and Be Free!

Leah Simpson

Memory Expert Roger Seip Interviewed on 1310 am WIBA
by On May 19, 2010

Listen to Roger’s Radio Interview (4 minutes)

Memory Training expert, Roger Seip, has trained thousands of people across the country on how to develop a more powerful memory.  He was interviewed on WIBA in Madison, WI and shares some insights on how to improve your working memory. 

A study by Rutgers University proved that improving your working memory will make you smarter.  The fact is, you are not born with a good or bad memory.  Learning to improve your memory is a skill that anyone can do.

The most common memory question?  “How do I remember names?!?!”

Here are some tips to help you remember people’s names:

1.  Slow down and listen to the name – it seems obvious, but if you forget someone’s name 5 seconds after you meet them, you probably did not hear the name to begin with.

2.  Repeat the name after meeting someone – do this conversationally, such as, “Dave, it is really nice to meet you Dave.”

3.  Visualize the name – this will help give you a visualize trigger when you meet the person in the future. 

Roger teaches a full 8-hour Memory Training Workshops in varies cities through out the country – view the national workshop schedule.  To learn more, call 888-233-0407 or enroll online.

Memory Training in Madison, WI

The next Madison, WI Memory Training Workshop will be on August 9 and 10 (Monday and Tuesday) from 9:00 am – 1:00 pm at the Park Bank Plaza (2810 Crossroads Drive, Lower Level).  Roger Seip will be your instructor.  Hope to see you there!

Be Free!