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Video – Zig Ziglar – Attitude Makes All The Difference
by On January 30, 2009

Always entertaining and humorous, in this video Zig Ziglar discusses on how to increase your satisfaction at work and go from a fault finding to a “good finder.”

He provides techniques on how to improve your attitude and outlook in life.

For more information on audio programs by Zig Ziglar click here.

Do You Have Gas? (For Your Goals)
by On January 29, 2009

The Bugatti Veyron 16.4 may be the most powerful, most expensive, and fastest street-legal production car in the world. Its 1000 horsepower engine boasts a narrow angle double V8 configuration for a total of 16 cylinders and four turbos, with 8.0-litres of displacement per cylinder. Step hard on the gas and it will rocket you to 60 mph in 2.5 seconds thanks to four-wheel-drive traction. You’ll make 125 mph in 7.3 seconds and 200 mph in less than 20 seconds. Whew!

Yet, if you fail to put gas in the tank, the Bugatti Veyron 16.4 will take you exactly nowhere.

We’ve all been told that goals are the vehicle that will propel you to your destiny. And so we expend extraordinary amounts of energy crafting high-powered goals built for maximum thrust. We write our goals down. We carefully select a target date. We create detailed step-by-step plans. We evaluate our time, our resources, identify skills that we need to obtain and obstacles we need to overcome. We create pictures and visualizations and we even review our goals. We do all the things the motivational experts tell us to do because we are told that by building a turbocharged goal we are assured of success.

Yet too often we find that the goals we built to rocket us to victory just sit there in the drawer where we put them. Like the Bugatti with the empty tank, they take us nowhere because they lack the proper fuel. They simply are not meaningful enough. They fail to arouse our deepest and most powerful emotions, and so they end up sitting in the garage like an enormously powerful car with no gas.

Finding goals that are meaningful to you is not about logic. You can come up with a long list of logical reasons why a goal is good for you, and yet not really care about that goal deep down inside. Your most effective goals make your heart blaze like burning magnesium. It makes your eyes light up and lightning shoot out your ears. Effective goals are the ones you want so bad that you will crawl 50 miles over broken glass to achieve them. Effective goals get you so fired up inside just thinking about them that you feel as if you could leap tall buildings in a single bound. Walking on fire, crossing oceans, climbing the highest mountains are nothing to you if your goals tap into your emotional core, because your desire to achieve them will empower you to do whatever it takes.

Effective goals are the ones that you don’t have to make yourself do. They are the ones that you want to do, no matter what. Your emotions are the fuel that powers your goals. If your fuel — the emotional meaning of your goal — is weak, then your motivation to achieve the goal will also be weak.

So if you are wondering why you have been setting goals but not accomplishing them, then you may want to check the fuel gauge on those goals. Here are a couple of tips to help you design goals that are already loaded with a full tank.

Stop Using Other People’s Fuel

Figure out what YOU really really want. Sometimes we choose goals because we think we SHOULD choose them, or perhaps we are imitating someone we admire. In fact, what we really want is entirely different. For instance, I find it annoying that so many motivational speakers love to talk about their mansions and private jets and limousines. There is nothing wrong with these things, but I get way more excited about a cabin in the mountains, a new Subaru (with a really nice stereo), and the chance to go skiing every day. By building my goals around those things that specifically excite ME, they add gas to MY fuel tank.

Tune Your Mental GPS to the Destination

Mentally put yourself in the place of already having accomplished your goal. Ignore all the road in between and just focus on what it would be like to actually be there. All that stuff in between is about HOW, and it belongs to the logic side of the equation. There’s a time to take care of that later. Right now, you just need to check the fuel tank to see if this baby has enough go-juice to get you there. To do that, you need to program the end coordinates into emotional GPS.

Monitor the Feedback

This feedback will come from your body. Listen to what your body tells you. Does thinking about this goal make you feel like you just want to jump out of your skin? Does it send electric shockwaves up and down your spine? Does it make your respiration increase and make your heart race? If so, then that’s a good sign that this goal contains the fuel you need. If you don’t really feel much, then keep searching for the goal that will get you going.

Suspend Judgment

When going through this process, suspend all judgment about whether this goal is realistic or attainable. The fact is, if you feel strongly enough about it, the concept of realistic is mostly meaningless. If you really get excited about the goal, but it also scares the goobers out of you, then you may have to play with the time frame or the size of your goal to get the right emotional feedback, but that’s just fine tuning. When you feel strongly enough about a goal, your mind and heart will find a way to overcome almost any obstacle to achieve it.

Embrace the Pain

Finally, it is always best to fuel your goals with positive pictures and desires. Sometimes, however, you can use a matter-antimatter reaction to get extra mileage. This means that you can picture the pain that will come from NOT achieving your goal. If the idea of failure discourages you, then don’t use this technique. On the other hand, if it fires you up, and makes you feel more resolute and determined to overcome all odds, then dump that into your fuel tank. It can significantly increase the octane of your motivational fuel.

The bottom line is that the best goals come pre-loaded with a full tank of fuel that contains a million times the energy of liquid oxygen rocket fuel. Find a way to connect your goal to something that carries that kind of meaning for you, and you will be amazed at how far you can go. Just be sure to wear your seat belt. It’s gonna be one heckuva ride!

Be Free!

This article was written by David Denis owner of

David is a freelance writer for hire offering article writing, sales letters, training manuals, speech writing, seo content, sales writing, blog articles, copy-writing service, sales scripts and business name ideas.

To learn more, or request a quote visit

Your Body Language Thunders So Loudly, I Cannot Hear What You Say
by On January 28, 2009

By Lee McCroskey 

I’ve been discussing how to generate confidence in a sales setting. As you recall, getting in a good, confident mental state is paramount, and you do that by;

 1) what you choose to focus on, and
2) what you do with your physiology.

Let’s talk about the second one.  That’s right-your thoughts, your mood, your mental state-all are hard-wired into your physiology. As a sales trainer at the Southwestern Company, i have seen this concept in practice.  I have the audience stand and for a moment, pretend to be absolutely confident. As the trainer onstage, I see chins up, eyes bright and focused, feet apart, shoulders back, deep breathing. The crowd assumes the posture of confidence.

Then we pretend to be depressed: everyone looks down, shoulders droop, people shift their weight to one foot, and their breathing becomes shallower. Again, as the sales trainer, I don’t have to issue body language commands-when I say, “Think sad thoughts,” the physiology follows naturally.

OK, but what do you do with this?

Before and during the sales call, you not only have to think the right thoughts, but also assume your best, most confident posture. You want your mind and your body to work together and create a great state-a peak selling state!

Your customers begin to take in verbal and non-verbal information about you immediately-they make assumptions about you (and your business) in the first two seconds!

So, before you pick up the phone or go to a sales appointment, take a deep breath, put your shoulders back, look up-assume your posture of confidence. Act confident!

Ponder for a moment: “How would I stand, walk, and speak if I were exceedingly confident-if I were unstoppable, if I were totally certain of my success?”

Oh, and one important caveat-it really helps to have knowledge. You can think great positive thoughts; you can compliment thoughts with a physiology of confidence, BUT you have to know what you’re doing.

Another secret of becoming confident in your sales ability is preparation. As Samuel Johnson once said, “It generally happens that assurance keeps an even pace with ability.”

Use what I’ve suggested, but be sure you’re prepared.

How to Get People to Tell You the Truth
by On January 27, 2009

If you want people to tell you the truth, you have to provide a safe environment for that to happen. 

If you find people are lying to you, or not telling you the whole truth, on a regular basis, perhaps you should look at yourself.  How do you react and respond to situations when they are presented to you?

If you react in an upset or angry manner on a regular basis, people will feel uncomfortable and will soon start to hold back or omit certain details.  They will try to paint the picture in a way that is more comfortable and easy for you to accept.

Consider keeping lines of communication open by reacting to information in a calm manner, even when the truth isn’t pretty.   Let people know they can be open and honest with you.  Together you can take the situation and deal with it, either to solve, correct, or address the issue to make it better.

Be Free!

Ken Budka

The Psychology of Winning by Denis Waitley
by On January 26, 2009

Order Today and Save 25%
Retail $79 ~ Your Price $59

Imagine there are five seconds left to play, your team is down by one point and the ball is in your hands. Thousands of people are cheering. It’s your chance to win!

It’s a moment you’ve worked for all your life. Imagine the feeling. Is it too much pressure? Or is it tremendous excitement? Whether you realize it or not, you are in the game! And winning is only an attitude away. Pressure or excitement, the choice is yours.

The moment you’ve been working for all your life may happen today … that unfinished report on your desk could be the best project ever … you could inspire your customers to make unprecedented new orders … your employees could set new performance standards under your leadership … or you could have the best moment of your life with your family or friends.The outcome of the game is on your shoulders.

So ask yourself:

  • Is my career a runaway success?
  • Am I a champion to my family?
  • Am I excited to get up every morning and start another day in my own shoes?

Winners can honestly answer each question “yes.”

Being a winner is an attitude, a way of life, a self-concept. It’s a heads-up, full-speed-ahead way of living and being. It’s wanting the ball at crunch time because you believe in yourself. It’s an expectation of success that you can master with your personal coach, Denis Waitley. The Psychology of Winning is not a Pollyanna, “you can do it” motivational lecture. It’s a tough, no-nonsense approach based on years of documented scientific research.

The techniques it will teach you all add up to one thing – making you a “winner in life.” The Psychology of Winning is already one of the most acclaimed and popular audio programs of all time. And based on the thousands of personal “thankyou” letters Denis has received from around the world, we know it has made a profound difference in the lives of those who have applied it.

In The Psychology of Winning, you’ll learn how to:

  • Make a habit of the Ten Steps to Winning taken by all Olympic champions, top sales stars, and top executives.
  • Focus your dominant thoughts on leading you inevitably to victories in all your challenges.
  • Create a new optimistic way of life.
  • Understand and control the fundamental key to all human behavior.
  • Boost your “winning average” with positive self-expectancy.
  • Develop optimal self-esteem in your employees, your children, and yourself.
  • Harmonize the Three Zones of Growth to keep yourself in the winner’s circle.

Nothing can stop you once you’ve mastered the material in this program. All the other victories you want to experience in life will flow from the change in mindset that makes you a winner. Don’t lose another moment. Discover The Psychology of Winning.

6 CDs

Order Today and Save 25%
Retail $79 ~ Your Price $59

3 Ways to Be Proactive with Your External Influences
by On January 22, 2009

Most people understand that setting goals and managing time requires being proactive. However, many people consider the external influences in life-what gets put into your mind-very circumstantial, therefore that they are out of your control.

It is not only possible-it is your responsibility-to take a proactive approach to influencing what influences you!

There are three critical areas where you can substantially affect what enters your mind from the outside: the people you spend time with, what you read, and what you listen to.

  1. The People You Spend Time With
    Ii is nearly impossibly not to be influenced by the people around you. So…do you surround yourself with people who find fault in everything and everyone? Or do your friends, acquaintances and co-workers always look on the bright side? Do your conversations involve more excuses and reasons NOT to take action or do you brainstorm ideas of how to make things better? Do the people you spend time with encourage you and believe in you, or do you have a hard time discussing your hopes and dreams?
    The answers to these questions arguably influence you more than any other factor. Make sure you are maximizing the amount of time you spend with good influences and eliminating or at least minimizing the time you spend with negative people.
  2. What You Read
    Is the extent of your daily reading the billboards you pass on the way to the office and the e-mails in your inbox? What you read affects not only your approach to your day but how you view life, so make a conscious decision about what you put into your head. Don’t give all the control to advertisers!
    One of the greatest motivators, Zig Ziglar,-finds this influence so important that he carves three hours out of every day to read. Many can’t justify three hours of reading per day, but I recommend a minimum of a solid fifteen minutes per day of intentional reading to see a great impact.  For some great books to read, check out Freedom Personal Development’s Recommended Reading List.
  3. What You Listen To
    The average commute for metropolitan workers is about an hour a day (not including traffic jams), and the average salesperson spends many more hours in their car. If you don’t take a good portion of that time to learn you are wasting time and giving away money!  The audio programs available today will allow you to use your car as a classroom or a mobile university if you will.  Listen to experts in your field, sales tips, learn a new language, get motivated, brush up on the Bible, hear financial and investing suggestions, have an author read you their book, but do not throw away the opportunity to help yourself grow!
    Nightingale Conant is the world’s largest providers of exceptional audio programs.  Check out their online catalogue and start using your drive time to be productive. 

Here are three proactive steps to take this month to improve your external influences:

1. Be conscious of the attitude and conversation of the people you are around and evaluate the kind of influence it has on you. Take steps to maximize the time you spend with the positive influences in your life.

2. Pick a book that you would like to read, go get it, and start reading it 15 minutes per day! Here is a list of our favorite books on a bunch of topics including sales, goal setting, leadership, financial freedom, time management, business development, and more.

3. Borrow or purchase an audio-program for your car and listen to it for at least half of your commute or when you are working out.

Try just one of these suggestions and let me know how your world improves!

Be Free!

Leah Simpson

Work Hard or Work Smart
by On January 21, 2009

You have heard your whole life that you should work really hard to get ahead in life or to achieve success. And most likely, you have also heard people talking about working smart to achieve their success.

So, the question becomes “Well, which one is it?” Because you’ve seen people put their heads down, keep their nose to the grindstone for 25 years, and work really really HARD, to end up not far from where they started. Conversely, you’ve also seen that guy in your office who continually is trying to work smart. He is always looking for a shortcut, scheming to find an easier way, looking for the magic bullet, spinning his wheels, and spending more energy on how to “work smart” than if he just went ahead and got busy.

The answer to the question, if you haven’t figured it out already, becomes simple. It is to work both hard and smart. This may sound overly simplistic, but how often do we consciously pick the times that we are going to work smart or hard? How often do we look into the mirror and think about our strategy for the day? For the week? For the month?

I could get cute and give this concept a name like “Hart Worker” or “Smard Worker” but I’m not going to because you deserve better.

This is what you need in order to start your year strong. Start with the work smart part, here’s how.

Take an evaluation of your situation, a good hard look at what you are working with, where are you in relation to your goals, and what would it take to hit those. Play with the numbers, get a plan of attack, a game plan and a schedule of when you will be working hard.

Working Smart = Making a Plan

Then, work your tail off. Work harder than you thought possible. You have way more in you than you can imagine. You are stronger than you think you are, you are more creative than you believe yourself to be, you are infinitely more powerful than you believe you are and you can reach that summit.

Working Hard = Working the Plan

But be careful, don’t forget to keep the smart part of the equation. Before your week starts or your day starts, get an assessment, get your plan in order, and then get after it again.

And just so we’re clear, this goal can be applied to any area of your life: a sales goal, a grade in a class, a better marriage, a stronger relationship with a child or parent, or a health goal.

How do you work smart?

Work smart, work hard and live strong.

Be Free!

Tom Weber
VP of Sales

Work Hard, Play Hard – It is a Myth
by On January 20, 2009

This article was found on the Organize IT Blog

Working hard and playing hard is a very popular saying nowadays. Actually to many people it’s more than a saying, it’s a way of life.

Because we spend so much time working it’s only natural that we should find an equally demanding form of release that we can fit into the little time we have left for ourselves. What better way to play hard than to go out on a weekend, down copious amounts of alcohol, and eventually stagger home at 6AM?

The problem with working hard is it’s a surefire way to burn out and the problem with playing hard is… it’s also a surefire way to burn out. You see the problem?

Businesses don’t exactly help the situation. They continue to force more stupid work hours, leaving us with less free time to fit in all the stress-releasing fun we need as a result. In fact, in the near future (if it’s not happening already) companies will probably have offices on one floor and bars and clubs on another so their employees will never need to leave the building on a weekend. I’m waiting for the time when companies start asking why work and play need to be separate things (because work is so much fun, right?). If you find yourself dancing away with a Smirnoff Ice in your hand while simultaneously analyzing the latest sales figures with your team you’ll know things have gone too far.

The whole work hard, play hard mantra unfortunately shows no sign of stopping even though it’s quite frankly a marketing con.

How hard must you really be working if you still have the time and energy to go partying afterwards? And how heavily must you be playing if you are still able to do a demanding day at work without much sleep and probably an hangover?

But what can we do? Well why would you even want to work hard for the sake of it? Try working smart and playing smart instead. Rather than spending all your time knee-deep in work, look at how to streamline your workflow, become more productive and use your time better. That way you won’t feel pressured to find quick-fix ways of having a good time.
In tomorrow’s blog post, Tom Weber will discuss the differences between working hard and working smart.

Trait of Super Powered Organizations – Accepting
by On January 19, 2009

A super powered organization is a group of people who, because of shared values, achieve exponentially more than they would otherwise do as individuals. These organizations share four common traits, and you can use the acronym “CAPE” to remember these. Super powered organizations are Challenging, Accepting, Purposeful and Encouraging.

In this article, I will discuss the second trait super powered organizations, that they are Accepting.

While it is true that these organizations have an expectation of excellence, it is also true that these group have tremendous patience for people and their shortcomings. People are treated with dignity and respect and are not judged solely on what they can do for the others in the group. Leaders in these organizations are constantly reminding members of the value they bring to the group yet they do not expect those members to be perfect. Concern, affection and admiration are expressed freely and openly and those expressions are met with a loyalty that can only grow through the appreciation that comes from being accepted.

The attitude is the one that says, “You believed in me so I am going to show you now that you did not believe in vain.”

John Velarde is the coach of the St. John University football team in Collegeville, Minnesota. For more than 50 years, Velarde has lead his team, the “Johnnies”, out onto the field to play. One of the things that sets coach Velarde apart is that you do not have to be recruited, or even try out, to be on his team. If you want to play, show up on the first day of practice and give everything you have got and you are on the team. No tryouts and on top of that, nobody ever gets cut. Everybody is accepted regardless of talent. Because of that the roster routinely has more than 150 players on it.

You might be wondering, how good of a team they are? In 2003 John Velarde passed the legendary Eddie Robinson to become the coach with the most wins in the history of college football with his 409th victory. On top of that, the “Johnnies” and Velarde earned their fourth NCAA division three national championship in 2003.

His acceptance of the players and their dreams to play college football and the respects he shows them by never yelling at them or working them like dogs inspires the kind of loyalty that most coaches try to force out of their players.

Acceptance can do remarkable thing to an organization. To your organization, it can take ordinary group of people and empower them to do extraordinary things, super powered things.  How can you model acceptance to the people in your organization? Start today by letting people know that they are valuable to you as people, human beings not human doings.

Be Free!

Blaine Halverson

Client Buzz – Memory Training Really Works
by On January 16, 2009

I recently received this email from a client that attending our Memory Training Workshop. He wanted to share how the techniques have been working for him 2 years after graduated from the workshop. If you have taken or are considering taking the Memory Training Workshop I think you will enjoy reading his comments.

We also offer complimentary memory trainings in cities around the country (check out this link for a video). If you are interested in having a memory trainer at your office or association meeting, please fill out this form.

Client Buzz

Hi Roger,

I was doing a little house cleaning in my desk today, and ran across the receipt from the memory class that I took with you 2 yrs ago in Dubuque IA. I thought I would drop you an email and let you know how well your class really works.

When I signed up for your class I had been diagnosed as having ADHD. I was one of those people that would walk across a room and forget what I was looking for, etc. It drove my wife crazy! It was a constant struggle staying focused on things. So I took your class, and followed everything thing you said, the follow up CD, etc… figuring what the hell, so I’m out a couple of hundred bucks if it doesn’t work.

Well, as time went on, I began to really master your techniques – (in fact, I use a lot of my own techniques now – for instance for numbers I can picture a bill board with the numbers on them and recall them that way – I can even do a list like that now. I have found that for names, I associate their name with someone of the same name, and it really seems to work) but I still use the memory folders all the time – actually the same ones that I came up with in your class that night!

As far as name recall, as a car salesman, that is extremely important. So for 2007 I kept track of all the names of my customers that I had to ask them again “what did you say your name was?” – I had ONE all year. You wouldn’t believe how easy it is to deal with people when you constantly address them by their first name – even 6 months after they’ve bought a car!

But what I really wanted to tell you, is you should target some classes for people with ADHD. I feel like I have harnessed the power of my fast moving mind rather than going on some stupid drug to slow my thinking down. I am now USING the power – it’s just been completely focused.

I do have a funny story to tell you, and feel free to share it with your class. Last December at our family Christmas I was sitting around drinking some beer (I’d had quite a few) talking to my brother (he’s a psycho therapist). I said to him, “Hey did I tell you I have a photographic memory?” He laughed and said yeah whatever. So I told him, give me a list of 20 things and I’ll say it back to you backwards and forwards. So he made a list and numbered everything. I said it back to him forwards and backwards, and the whole family sat there and stared at me – remember – I’m the ADHD guy.

I then said, ask me what number 14 is, and so on. Now, the jaws dropped and the staring continued. Plus, you have to remember I’m half drunk. All of the sudden, my Mom jumped up out of her chair and yelled across the room “So you mean to tell me that you just pretended to be stupid all of your life?!” And she was actually pretty mad! I tried telling them that it was just the beer, but they didn’t believe me.

So I fessed up and told them about the class. My brother continued to stare at me trying to figure out how I could do that. So to top it off, the next morning at about 10 am my phone rang. Without saying hello, my brother was on the other line and said ” what’s number 16″ – I replied with the right answer and all I could hear him say was “Holy Shit” as he hung up.

Hey-let me know when you are going to be back in Dubuque IA – I’d love to take a refresher, and I would like my 12 yr old daughter to go to – I think she might have ADD too.

Thanks Again

John M Stindt
Les Mack Chevy, Buick, Chrysler, Jeep, Dodge
Lancaster WI

Be Free!

Roger Seip